The main goal is to highlight where your clients’ businesses are appearing in the SERPs at any particular time. Using local rank tracking software helps your agency answer that question with accuracy and efficiency. Whether your agency offers SEO services for local businesses or otherwise, we can bet that you’ve had clients ask you, “Where do we rank for XYZ keyword?” Plug all of your client’s GBP listings into one streamlined report to show an overview of their entire local performance. –Megan Boyd, SEO Account Director at AttornySync A lot of users use Google Maps to search for businesses, too, so making sure you show up is imperative. Most prospective customers are searching online for what they need, and an optimized GBP with lots of 5-star reviews stands out from competitors. For example, when searching for “dentist Colorado” the top three results are local businesses displayed in a map view:Īll local businesses need a Google Business Profile. A Google Maps rank checker lets you separate search engine results from map results, helping your agency quickly understand and report on exactly how each channel is performing.Īnalyze your clients’ Google Maps data to help them be displayed in the coved Google 3-Pack. Local rank trackers monitor the top Google Business Profile listings so that you know exactly how your clients rank in Google Maps. –Dustin Fatch, Owner of Marketing Done Right Not only does a GBP listing take up the top real estate in SERPs, but it’s also utilized within Google Maps, which can be viewed as its own Search Engine. GBP listings are the center of Local SEO. Ranking in Google Maps can be one of the most valuable sources of traffic for local businesses. If your client runs a multi-location business, a local SEO tool keeps you on top of exactly how each location is performing for their target keywords. In addition to tracking a keyword’s performance in different search engines, a local rank tracker reveals keywords for multiple locations at the ZIP code, city, or country level. Local rank tracking software tracks all these results over time, and a standardized marketing report template helps you accurately report on the progress of your agency’s SEO efforts. These search results are not only based on a huge number of technical factors but are also constantly changing over time. Monitor Keyword PositionĪ local rank tracker retrieves keyword position data from search engines like Google, Google Maps, and Bing daily so that you can monitor which position your clients are ranking for each and every day.įor example, searching for the keyword “dentist Colorado” shows that organic search results each have their own position in the SERP. Read More: Find out how to use keyword rank trackers as part of your upsell and lead generation activities. From there, add these keywords to a local marketing report or dashboard to show your clients exactly where they’re ranking in search engines over time. The AgencyAnalytics local rank tracker tool identifies target keywords and tracks their position in search engine result pages (SERPs) from the start of the campaign. Getting your SEO reporting done without a professional tool gets increasingly complicated as you onboard new clients. It helps your agency monitor search rankings in multiple search engines, check positions in desktop and mobile SERPs, and analyze competitors–all in one place. In this article, we’ll unpack the benefits of using a local rank tracker to drive client growth and how to present client results in a professional dashboard that easily showcases your progress over time.Ĭombine Local Rank Tracking With Other Local Marketing MetricsĪ local rank tracker tool is critical for any local SEO strategy. That’s where a local rank tracker comes in. And when it comes to managing organic campaigns for local business owners, you need a way to check on their local visibility in a scalable way.
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